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Defined term · Presence Growth Engine metric

AI Search score

How often AI assistants recommend and cite you when buyers ask about your category without naming you.

Scale0 to 100SignalsTwoEnginesFive

Definition

Your AI Search score shows how often AI assistants recommend and cite you when buyers ask about your category without naming you. We combine AI Recommendation (weight 24) and AI Citation (weight 10) across ChatGPT, Google AI, Gemini, Claude and Perplexity, weighted by how widely each is used. It is the same number as the AI Search tile on your Scoreboard.

01

Coverage

Which answers count

  • Only prompts that do not name the brand or its aliases. Perception prompts are excluded.
  • Only the standard engines: ChatGPT (including ChatGPT search), Google AI Overviews and AI Mode, Gemini, Claude and Perplexity. Bing Copilot, Grok, DeepSeek and Meta AI are shown as diagnostics only.
  • Every valid answer in the last 28 days counts. Fallback results and empty answers are excluded.
  • Retired prompts still count. Each one is re-measured at least once a month, and a prompt not re-measured for 28 days drops out until it is re-measured.
02

Measurement

The two signals

01

AI Recommendation

Recommended counts 1, Mentioned counts 0.5, and Negative or Absent counts 0.

02

AI Citation

Only answers that cite at least one source are counted. An answer counts 1 if it cites the brand's own domain, else 0.

03

Method

How answers become a rate

Each prompt counts once per engine, using the mean of its runs, so prompts that run more often do not carry more weight.

01

ChatGPT

Weight 0.41.

02

Google AI

Weight 0.25.

03

Gemini

Weight 0.21.

04

Claude

Weight 0.08.

05

Perplexity

Weight 0.05.

The weights are re-normalised over the engines the site tracks. The 95% range on each rate uses the Wilson method on the effective sample, so the range is not symmetric.

04

Curves

From rate to score

S(x) = 100 × Φ(ln(x / x50) / σ), with σ = ln(x90 / x50) / 1.28155 and S(0) = 0. AI Recommendation uses x50 15% and x90 50%, so 30% scores 77.0. AI Citation uses x50 5% and x90 25%, so 10% scores 71.0.

These are the v1.0 defaults. The x50 and x90 values will be calibrated at a release.

05

Formula

The headline

Score = (24 × AI Recommendation + 10 × AI Citation) / 34, taken over live signals.

  • An engine is live when it has at least 60 valid answers from at least 10 distinct prompts in 28 days.
  • A signal is live when live engines carry at least 50% of the tracked weight.
  • Rated means coverage of 80% or more. Provisional means 50 to 79%. Unrated means below 50%.
Below 40
Weak

Below the Building threshold.

40 to 64.9
Building

Coverage and signal are still forming.

65 to 84.9
Strong

Consistently recommended and cited.

85 and above
Leading

The default answer across the category.

A band only changes after a 1.5-point move held for 7 days.

06

Confidence

Range and reliable change

The tile range is score ± 1.96 × SE. Minimum detectable change = 1.96 × √2 × SE. A smaller move shows as "No reliable change". regencleo.ai on 1 October 2026 scored (24 × 23 + 10 × 82) / 34 = 40.4, band Building, and has a minimum detectable change of about 17 points.

07

Version break

Why your old GEO Score was higher

  • The old score included prompts that name your brand.
  • It carried forward retired prompts at their last result.
  • It weighted every engine equally, including Bing Copilot.
  • It capped Share of Voice at three competitors, so any share above 25% scored 100.

Scores before the version break used the old GEO Score formula and are not comparable. The "presence is strict" rule and the competitor cap are both retired, not moved.

08

Diagnostics

What the GEO page also shows

The diagnostics (Found, Preferred, Cited, Perception, Reliability) explain the score. They are not separate scores and do not add up to it.

FAQs

Frequently asked questions

What is the AI Search score?

Your AI Search score shows how often AI assistants recommend and cite you when buyers ask about your category without naming you. It combines AI Recommendation (weight 24) and AI Citation (weight 10) across ChatGPT, Google AI, Gemini, Claude and Perplexity, weighted by how widely each is used, into Score = (24 x AI Recommendation + 10 x AI Citation) / 34, taken over live signals.

Why is my AI Search score different from my old GEO Score?

The old GEO Score counted prompts that named your brand, carried forward retired prompts at their last result, weighted every engine equally including Bing Copilot, and capped Share of Voice at three competitors, so any share above 25% scored 100. Scores before the version break used the old GEO Score formula and are not comparable. The "presence is strict" rule and the competitor cap are both retired, not moved.

What counts as a valid answer for the AI Search score?

Only prompts that do not name your brand or its aliases, run on the standard engines: ChatGPT, Google AI Overviews and AI Mode, Gemini, Claude and Perplexity. Every valid answer in the last 28 days counts, and a retired prompt still counts as long as it is re-measured at least once a month.

What is a reliable change in the AI Search score?

The tile range is score plus or minus 1.96 times the standard error. The minimum detectable change is 1.96 times the square root of 2 times the standard error, and a smaller move shows as No reliable change.

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AI Search score

AI Search score Definition.

Your AI Search score shows how often AI assistants recommend and cite you when buyers ask about your category without naming you. We combine AI Recommendation (weight 24) and AI Citation (weight 10) across ChatGPT, Google AI, Gemini, Claude and Perplexity, weighted by how widely each is used. It is the same number as the AI Search tile on your Scoreboard.

Which answers count

only prompts that do not name the brand or its aliases, on the standard engines (ChatGPT, Google AI Overviews and AI Mode, Gemini, Claude and Perplexity), over the last 28 days. Retired prompts still count while they are re-measured at least once a month.

The two signals

AI Recommendation counts Recommended as 1, Mentioned as 0.5, and Negative or Absent as 0. AI Citation counts an answer as 1 if it cites the brand's own domain, else 0, and only answers that cite at least one source are counted.

The headline

Score = (24 x AI Recommendation + 10 x AI Citation) / 34, taken over live signals. Bands: Weak (below 40), Building (40 to 64.9), Strong (65 to 84.9), Leading (85 and above). regencleo.ai on 1 October 2026 scored 40.4, band Building.

Why your old GEO Score was higher

the old score counted prompts that named your brand, carried forward retired prompts, weighted every engine equally including Bing Copilot, and capped Share of Voice at three competitors. Scores before the version break used the old GEO Score formula and are not comparable.

Related terms

AI Readability Score, Citation Loop, Computation Mapping.

Frequently asked questions

What is the AI Search score?

Your AI Search score shows how often AI assistants recommend and cite you when buyers ask about your category without naming you. It combines AI Recommendation (weight 24) and AI Citation (weight 10) across ChatGPT, Google AI, Gemini, Claude and Perplexity, weighted by how widely each is used, into Score = (24 x AI Recommendation + 10 x AI Citation) / 34, taken over live signals.

Why is my AI Search score different from my old GEO Score?

The old GEO Score counted prompts that named your brand, carried forward retired prompts at their last result, weighted every engine equally including Bing Copilot, and capped Share of Voice at three competitors, so any share above 25% scored 100. Scores before the version break used the old GEO Score formula and are not comparable. The "presence is strict" rule and the competitor cap are both retired, not moved.

What counts as a valid answer for the AI Search score?

Only prompts that do not name your brand or its aliases, run on the standard engines: ChatGPT, Google AI Overviews and AI Mode, Gemini, Claude and Perplexity. Every valid answer in the last 28 days counts, and a retired prompt still counts as long as it is re-measured at least once a month.

What is a reliable change in the AI Search score?

The tile range is score plus or minus 1.96 times the standard error. The minimum detectable change is 1.96 times the square root of 2 times the standard error, and a smaller move shows as No reliable change.

About CLEO by RegenAI

CLEO by RegenAI is the Presence Growth Engine, the world's first engine that runs a brand's entire presence, from the map to the model, autonomously, under your approval. Maps, Search, AI Search, Social and Reviews run in one closed loop, with the website as the foundation and every action routed into one approval queue. Evidence at regencleo.ai/worlds-first, and a free scan at regencleo.ai/scan.